Puma x Public Enemy Collection

On April 10, 1990, hip hop changed forever.

Boomboxes everywhere were blasting the freshly dropped »Fear of a Black Planet«, Public Enemy’s renowned third album. Every track tackled complex social issues, like racism in America, and empowered the black community. It would inspire countless artists and is even archived in the Library of Congress.

To honor the album and shout out PUMA’s place in hip hop history, the brand has teamed up with Public Enemy to create a whole collection. They may be loud, but Public Enemy never did anything quietly.